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Security report for keenfootwear.com

KEEN Footwear · Retail · United States

Medium risk. 3 critical or high findings in GDPR outside view and SSL/TLS.

Security score

67/100

Risk levelMedium

0–100, higher is better. How it is calculated

KEEN Footwear operates a professional e-commerce website focused on selling sustainable, durable footwear for hiking, casual wear, work, and adventure. The company positions itself as a family-owned, values-driven brand with over 20 years of experience, emphasizing ethical sourcing and environmental responsibility. The website is built on the Shopify platform, leveraging modern technologies and integrations with marketing and analytics tools such as Klaviyo, Yotpo, and Facebook Pixel. Security is well-managed with HTTPS, security headers, and third-party fraud prevention services. Privacy compliance is strong, featuring comprehensive privacy and cookie policies with user consent mechanisms. Overall, the site demonstrates a mature digital presence with a high level of professionalism and trustworthiness.

Scanned

NIS2 and GDPR posture

GDPR outside view
60/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

3 findings rated critical or high. Fix these first.

  1. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • Critical

      No HTTPS encryption

      GDPR requires appropriate security measures for personal data

      What to do: Implement SSL/TLS certificate for HTTPS

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

  2. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • Critical

      No HTTPS Encryption

      Website does not use HTTPS encryption, making all data transmission vulnerable to interception

      What to do: Implement SSL/TLS certificate and redirect all HTTP traffic to HTTPS

Need hands-on remediation? Email guard@offseq.com

Keep watching keenfootwear.com

This scan found 14 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Prices incl. 21% VAT. Secure checkout by Mollie; sold by SEQ SIA, Latvia.

Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
0
Security headers
75
Email security
80
DNS health
85
Network security
100
GDPR outside view
60
Average
67

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Breach exposure

Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.

Dark web exposure

Add-on

Leaked records that mention keenfootwear.com, from OffSeq Breach.

Total records
2,450
Employees
0
Customers
2,416
Third parties
34
Weak passwords
12%

13 subdomains affected

See the 10 newest leaked credentials

A one-off add-on to this report that lists the most recent identifier and password pairs OffSeq Breach holds for keenfootwear.com.

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Breach keeps ingesting new leaks, so these numbers can grow between scans.

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

KEEN Footwear targets outdoor enthusiasts, workers, and families seeking high-quality, sustainable footwear. Their business model is direct-to-consumer retail via an e-commerce platform, supported by a rewards program and customer support services. The brand maintains consistent messaging around sustainability and durability, which differentiates it in the footwear market. Partnerships with marketing and analytics providers enhance customer engagement and data-driven decision-making. The company has a significant market presence in the US and internationally, supported by localized websites and social media channels.

Security posture

The website exhibits a strong security posture with enforced HTTPS, presence of key security headers, and no visible vulnerabilities or exposed sensitive data. Use of reputable third-party security services like Signifyd adds fraud protection. However, the absence of a dedicated security policy or incident response contact is noted. No vulnerability disclosure or security.txt file is present, which could improve transparency and trust. Overall, the site follows best practices for web security and data protection.

Recommendations

  1. Publish a dedicated security policy page outlining security practices and commitments.
  2. Provide clear incident response contact channels such as security@ or abuse@ email addresses.
  3. Implement a vulnerability disclosure program or security.txt file to encourage responsible reporting.
  4. Regularly review and audit third-party scripts and integrations for security risks.
  5. Enhance accessibility features to improve compliance and user experience for all visitors.

Contact details published on the site

Addresses
Legal name
KEEN Footwear
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
KEEN Footwear
Description
Comfortable, durable & sustainable KEEN® shoes for hiking, casual, work & adventure. Made to last with ethically sourced leather and recycled materials.
Key services
Footwear sales, Customer support, Rewards program, Fit assistance
Content quality
excellent
Branding
consistent

Technology

Stack
Shopify, JavaScript, Vimeo Player API, Klaviyo, Yotpo, Searchspring, Simplr Chat, Elevar, Signifyd, Retention.com
Frameworks
Shopify Liquid, Swiper.js
Platforms
Shopify e-commerce platform
Performance
fast
Mobile
excellent
Accessibility
good
SEO
good

Security

Observed score
90/100
Good practices seen
  • HTTPS enforced
  • Content Security Policy present
  • Cookie consent with opt-in mechanism
  • No exposed sensitive data detected
  • Use of reputable third-party security and fraud prevention services (Signifyd)

Analytics and tracking

Services
Shopify Analytics, Google Tag Manager, Klaviyo, Yotpo, Elevar
Tracking level
extensive
Privacy practices
good

Advertising

Tracking pixels
Facebook Pixel, Yotpo, Klaviyo, Shopify Pixel
Marketing tools
Klaviyo, Yotpo, Elevar, Retention.com, Rise.ai
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is a professionally designed e-commerce platform for KEEN Footwear
  2. Strong focus on sustainability and ethical manufacturing
  3. Comprehensive privacy and cookie policies with consent mechanisms
  4. Use of multiple third-party marketing and analytics tools
  5. No signs of blocking or WAF interference
  6. Good security posture with HTTPS and security headers
  7. Clear contact information and customer support options
  8. Active social media presence linked in footer
Technical notes

Notes

The website is hosted on Shopify's CDN, ensuring reliable performance and scalability. It uses modern JavaScript libraries and frameworks including Swiper.js for UI components, Klaviyo and Yotpo for marketing automation and reviews, and integrates with Facebook Pixel and Google Tag Manager for analytics. The site is mobile-optimized with responsive design and accessibility considerations. Performance is fast with deferred script loading and optimized images. The technical stack is mature and well-maintained, supporting a seamless user experience and robust e-commerce functionality.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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