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Is gowandaharley.com a Scam? Security Check Results - Gowanda Harley-Davidson®

gowandaharley.com Security Report Summary

gowandaharley.com received a security score of 69 out of 100 in Guard's comprehensive security analysis, classified as "Moderate Risk". This report covers Gowanda Harley-Davidson®'s website security posture. Gowanda Harley-Davidson® operates in the Transportation industry in United States.

Gowanda Harley-Davidson® operates as a specialized retail dealership focused on Harley-Davidson motorcycles, parts, service, and financing in Gowanda, New York. The company targets motorcycle enthusiasts and potential buyers in the local and regional market, offering new, used, and certified pre-owned motorcycles alongside apparel and licensing products. The website reflects a well-established business with a domain age dating back to 1997, consistent with its market presence and longevity. Technically, the website leverages a modern technology stack including Room 58 CMS, jQuery, Google Analytics, Tealium, and various marketing and tracking tools. Hosting is provided via AWS infrastructure with CDN support from Cloudfront, ensuring moderate performance and good mobile optimization. SEO and accessibility are adequately addressed, though accessibility could be improved further. From a security perspective, the site enforces HTTPS and uses Google reCAPTCHA to protect forms. However, DNSSEC is not enabled, and some security headers are missing or not explicitly set, representing areas for improvement. No critical vulnerabilities or exposed sensitive data were detected. Privacy compliance is well handled with clear privacy and cookie policies and consent mechanisms. Overall, the website demonstrates a solid business credibility and trustworthy online presence with good content quality and user experience. Strategic recommendations include enhancing security headers, enabling DNSSEC, and publishing a formal security policy or incident response contact to further strengthen trust and compliance.

The security scan identified 27 findings across security headers, SSL/TLS, DNS health, email security, GDPR compliance, and NIS2 compliance analysis modules.

Technologies detected: jQuery, Google Tag Manager, Google Analytics (gtag.js), Google reCAPTCHA v2 invisible, Tealium, Shift Digital tracking, Kenect widget, Room 58 CMS and frontend framework.

About this security scan

Guard performs automated security assessments of websites by analyzing SSL/TLS certificates, HTTP security headers, DNS configuration, email authentication protocols (SPF, DKIM, DMARC), GDPR compliance indicators, NIS2 directive compliance, network exposure, and business-context intelligence. Each report provides domain-specific findings, risk scores, and actionable recommendations.

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Is gowandaharley.com Safe? Security Analysis for Gowanda Harley-Davidson®

https://www.gowandaharley.com/

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TransportationUnited Statessmall
jQueryGoogle Tag ManagerGoogle Analytics (gtag.js)Google reCAPTCHA v2 invisibleTealium+3 more
Analyzed Completed
69
Security Score
MEDIUM RISK

GDPR-aligned

Data handling

EU

Hosting region

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AI Summary

Gowanda Harley-Davidson® operates as a specialized retail dealership focused on Harley-Davidson motorcycles, parts, service, and financing in Gowanda, New York. The company targets motorcycle enthusiasts and potential buyers in the local and regional market, offering new, used, and certified pre-owned motorcycles alongside apparel and licensing products. The website reflects a well-established business with a domain age dating back to 1997, consistent with its market presence and longevity. Technically, the website leverages a modern technology stack including Room 58 CMS, jQuery, Google Analytics, Tealium, and various marketing and tracking tools. Hosting is provided via AWS infrastructure with CDN support from Cloudfront, ensuring moderate performance and good mobile optimization. SEO and accessibility are adequately addressed, though accessibility could be improved further. From a security perspective, the site enforces HTTPS and uses Google reCAPTCHA to protect forms. However, DNSSEC is not enabled, and some security headers are missing or not explicitly set, representing areas for improvement. No critical vulnerabilities or exposed sensitive data were detected. Privacy compliance is well handled with clear privacy and cookie policies and consent mechanisms. Overall, the website demonstrates a solid business credibility and trustworthy online presence with good content quality and user experience. Strategic recommendations include enhancing security headers, enabling DNSSEC, and publishing a formal security policy or incident response contact to further strengthen trust and compliance.

Detected Technologies

jQueryGoogle Tag ManagerGoogle Analytics (gtag.js)Google reCAPTCHA v2 invisibleTealiumShift Digital trackingKenect widgetRoom 58 CMS and frontend framework

9 urgent findings need attention

9 high

  • + 1 more findings in the full report below
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Security drift alerts

Risk score drops, new high-severity issues, and header hardening gaps

Compliance watch

GDPR / NIS2 posture changes with governance evidence snapshots

Infrastructure surface

Unexpected open services, SSL expiry, DNS & email authentication changes

Content & tracker intelligence

Marketing tech shifts, analytics drift, and AI recommendation updates

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Security Headers

4 findings

65/100

GDPR Compliance

2 findings

80/100

NIS2 Compliance

9 findings

2/100

Email Security

3 findings

85/100

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Gowanda Harley-Davidson® holds a strong position as a local authorized Harley-Davidson dealership, leveraging the brand's global recognition. Its business model centers on retail sales of motorcycles and related products, supported by service and financing departments. The company benefits from a loyal customer base in the transportation sector, with growth potential through digital marketing and community engagement. Partnerships with Harley-Davidson and Room 58 CMS provide operational and technological support. The presence of customer testimonials and active social media channels indicates a focus on customer satisfaction and brand loyalty. The business operates in a niche market with limited direct competition locally, emphasizing personalized service and Harley-Davidson brand experience.

Extracted Contact Information

Marketing Intelligence Data

Security Posture Analysis

Comprehensive Security Assessment

The website exhibits a mature security posture with HTTPS enforced and use of Google reCAPTCHA to mitigate automated abuse. The absence of DNSSEC and incomplete security headers such as Content-Security-Policy and X-Frame-Options are notable gaps that could expose the site to certain attack vectors like DNS spoofing or clickjacking. No incident response or security policy information is published, which limits transparency and preparedness perception. The extensive use of third-party tracking and marketing scripts is managed with consent mechanisms, aligning with GDPR requirements. Overall, the security posture is good but can be enhanced by implementing recommended headers, enabling DNSSEC, and publishing security policies.

Strategic Recommendations

Priority Actions for Security Improvement

1

Enable DNSSEC on the domain to improve DNS security and prevent spoofing.

Observations

Comprehensive website and business-context analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Gowanda Harley-Davidson®

Description:

Gowanda Harley-Davidson® is a H-D® dealership in Gowanda, NY. We offer new, used H-D® motorcycles, as well as parts, service, accessories, and financing.

Key Services:
New motorcycle salesUsed motorcycle salesCertified pre-owned motorcyclesParts departmentService departmentFinancing optionsApparel and licensing
Content Quality:

good

Branding:

consistent

Technical Stack

Technologies:
jQueryGoogle Tag ManagerGoogle Analytics (gtag.js)Google reCAPTCHA v2 invisibleTealiumShift Digital trackingKenect widgetRoom 58 CMS and frontend framework
Frameworks:
Room 58 CMS
Platforms:
AWS (DNS via AWS Route 53)Cloudfront CDN
Performance:

moderate

Mobile:

good

Accessibility:

basic

SEO:

good

Security Assessment

Security Score:
80/100
Best Practices:
  • HTTPS enforced
  • Use of Google reCAPTCHA for forms
  • No exposed sensitive data in HTML
  • Use of security and tracking scripts with consent categories

Analytics & Tracking

Services:
Google Analytics (gtag.js)TealiumShift DigitalFacebook Pixel
Tracking Level:extensive
Privacy Compliance:good

Advertising & Marketing

Ad Networks:
Google DoubleClickMediaMathSimpli.fiLoopMe
Tracking Pixels:
Facebook PixelShift DigitalTealiumKenect
Marketing Tools:
TealiumShift DigitalKenect
Transparency Level:good

Website Quality Assessment

Design Quality:good
User Experience:good
Content Relevance:good
Navigation Clarity:good
Professionalism:good
Trustworthiness:high

Key Observations

1

Website is a professional Harley-Davidson dealership site with comprehensive inventory and service information.

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🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

65/100
Score

Missing Strict-Transport-Security header

HIGH

Forces HTTPS connections

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended)

Weak Referrer-Policy configuration

LOW

Current value: "same-origin"

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

80/100
Score

No Cookie Consent Banner found

HIGH

GDPR requires explicit consent for non-essential cookies

No Data Protection Officer mentioned

LOW

Large organizations may need to designate a DPO under GDPR

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy85% confidence
Contact Information Found90% confidence
emailphone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

2/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

Critical sector without clear security compliance

HIGH

Detected sectors: energy, transport, banking, digital

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📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

85/100
Score

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 include:emailsrvr.com include:sendgrid.net ~all
DNS Lookups:2/10
Policy:~all
DKIM Selectors Found
Selector:dkim(1296-bit rsa)
DMARC Details
Policy:quarantine
Aggregate Reports:[email protected]

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

54/100
Score

Weak Protocols Supported

HIGH

Server supports weak protocols: TLSv1.1

Certificate Transparency Not Implemented

LOW

Certificate is not logged in Certificate Transparency logs

SSL Certificate Expires Within 90 Days

MEDIUM

SSL certificate expires in 42 days

Weak SSL Key Length

HIGH

SSL certificate uses 256-bit key, which is considered weak

HSTS Missing includeSubDomains

LOW

HSTS header does not include subdomains

Protocol Support

TLSv1.3TLSv1.2TLSv1.1

OCSP Status

OCSP Stapling Enabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

80/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

Domain Delete Lock Not Enabled

LOW

Domain can be deleted without additional verification

Domain Registration Details

Domain Age
28 years(mature)
Expiry Risk
low(120 days)
Protection Level
basicDNSSEC OFF

DNS Records

A Records:104.17.77.117, 104.17.76.117
Name Servers:
ns-1323.awsdns-37.org
ns-1712.awsdns-22.co.uk
ns-213.awsdns-26.com
ns-731.awsdns-27.net
MX Records:
10: mx1.emailsrvr.com
20: mx2.emailsrvr.com
SOA:Serial: 1, TTL: 86400s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:36ms

SPF Analysis

SPF Record:
v=spf1 include:emailsrvr.com include:sendgrid.net ~all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

How does gowandaharley.com compare?

See how gowandaharley.com stacks up against similar websites in the same industry.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on the Room 58 CMS platform, utilizing jQuery and modern JavaScript libraries for interactivity. It integrates multiple analytics and marketing tools such as Google Analytics, Tealium, and Shift Digital, indicating a data-driven approach to marketing and user engagement. Hosting on AWS with Cloudfront CDN provides scalable and reliable infrastructure. Performance is moderate with good mobile responsiveness. The site uses Google reCAPTCHA for form security and includes consent-based cookie management. Technical debt appears low, but improvements in security headers and DNS configuration are recommended to reduce risk and enhance trust.
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Optional add-ons

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Full Report
PDF · email delivery · lifetime access
39.90
Total
Incl. 21% VAT
39.90
Already purchased? Enter unlock code
VisaMastercardApple PayGoogle Payvia EveryPay
SEQ SIA
Reg. No. 40203410806 · VAT LV40203410806

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