Is brita.co.uk Safe? Security Analysis for BRITA
https://www.brita.co.uk/Check if brita.co.uk is a scam or legitimate. Free security scan and reviews.
Above Retail avg (56)
GDPR-aligned
Data handling
EU
Hosting region
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BRITA is a well-established company specializing in water filtration products for both consumers and professional markets. Their UK website offers a comprehensive range of water filter jugs, bottles, carafes, tap solutions, dispensers, and professional filters, targeting households and businesses seeking improved water quality. The brand maintains a strong market position with consistent branding and a professional online presence supported by active social media channels. Technically, the website leverages modern web technologies including AngularJS and integrates multiple analytics and marketing tools such as Google Tag Manager, Google Analytics, and TikTok Pixel. The site is mobile-optimized and provides a good user experience with clear navigation and rich content. Security-wise, the site enforces HTTPS and includes GDPR-compliant cookie consent mechanisms, though it lacks explicit security policy and incident response information. The WHOIS data for the www subdomain is unavailable due to domain naming rules, but this does not detract from the legitimacy of the main domain brita.co.uk. Overall, the website demonstrates a mature digital infrastructure with strong privacy compliance and business credibility.
Detected Technologies
9 urgent findings need attention
9 high
- + 1 more findings in the full report below
Keep brita.co.uk under constant watch
Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.
Security drift alerts
Risk score drops, new high-severity issues, and header hardening gaps
Compliance watch
GDPR / NIS2 posture changes with governance evidence snapshots
Infrastructure surface
Unexpected open services, SSL expiry, DNS & email authentication changes
Content & tracker intelligence
Marketing tech shifts, analytics drift, and AI recommendation updates
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OffSeq Observations
No critical findings yet
85/100
SSL/TLS Security
3 findings
67/100
Email Security
3 findings
85/100
Network Security
1 finding
100/100
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
BRITA operates primarily in the retail sector, focusing on water filtration solutions for consumers and professional clients such as coffee shops, bakeries, vending, and catering industries. Their business model centers on product sales and rental services for water dispensers. The company benefits from a recognizable brand and a broad product portfolio that addresses diverse customer needs. The website's integration of marketing and tracking tools indicates a data-driven approach to customer engagement and sales optimization. The presence of multiple social media accounts and a comprehensive privacy policy reflects a commitment to transparency and customer trust. While no direct financial or founding data is available, the scale and quality of the website suggest a large enterprise with significant market reach.
Security Posture Analysis
Comprehensive Security Assessment
The website exhibits a solid security posture with mandatory HTTPS encryption and GDPR-compliant cookie consent. However, the absence of security headers such as Content Security Policy (CSP), HSTS, and X-Frame-Options reduces the overall security hardening. No vulnerabilities or exposed sensitive data were detected in the HTML content. The lack of a public security policy or incident response contact limits transparency in security governance. The use of third-party analytics and marketing scripts introduces a moderate level of user tracking, which is managed through consent mechanisms. To enhance security maturity, the company should implement recommended security headers, publish a security policy, and provide incident response contacts.
Strategic Recommendations
Priority Actions for Security Improvement
Implement and enforce security headers including CSP, HSTS, and X-Frame-Options to improve protection against common web attacks.
✨Observations
Comprehensive website and business-context analysis.
AI-Enhanced Website Analysis
Business Insights
BRITA
BRITA offers water filters for great tasting water and reduced limescale build-up. They provide a range of consumer and professional water filtration products.
excellent
consistent
Technical Stack
moderate
good
basic
good
Security Assessment
- HTTPS enforced
- Cookie consent with opt-in/out
- No exposed sensitive data in HTML
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is fully accessible with rich content and professional design.
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🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing Strict-Transport-Security header
Forces HTTPS connections
Missing X-Frame-Options header
Prevents clickjacking attacks
Missing X-Content-Type-Options header
Prevents MIME type sniffing
Missing X-XSS-Protection header
Legacy XSS protection (deprecated but still recommended)
Missing Referrer-Policy header
Controls referrer information sent with requests
Missing Permissions-Policy header
Controls browser features and APIs
Sensitive data may be cached
Cache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Cookie Consent Banner found
GDPR requires explicit consent for non-essential cookies
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
NIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
NIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
NIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
NIS2 requires documented incident response and business continuity plans
No business continuity planning found
NIS2 emphasizes operational resilience and business continuity
No security contact information
NIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
Clear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
Consider explicitly mentioning NIS2 compliance efforts
Critical sector without clear security compliance
Detected sectors: energy, transport, banking, digital
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📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
No BIMI Record
BIMI displays brand logos in email clients
No MTA-STS Policy
MTA-STS enforces TLS for email delivery
No TLS-RPT Record
TLS-RPT provides reporting for email TLS issues
SPF Details
DKIM Selectors Found
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
Weak Protocols Supported
Server supports weak protocols: TLSv1.1
Certificate Transparency Not Implemented
Certificate is not logged in Certificate Transparency logs
HSTS Not Enabled
HTTP Strict Transport Security (HSTS) is not configured
Protocol Support
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
DNSSEC is not configured for this domain
CAA Records Not Configured
Certificate Authority Authorization (CAA) records not found
Domain Transfer Lock Not Enabled
Domain can be transferred without authorization
Domain Delete Lock Not Enabled
Domain can be deleted without additional verification
No DMARC Record
DMARC policy not configured
Domain Registration Details
- •No domain protection locks enabled
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
No unnecessary services detected on common risky ports
How does brita.co.uk compare?
See how brita.co.uk stacks up against similar websites in the same industry.
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings
Additional Findings
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