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Security report for amesford.com

Ames Ford Lincoln · Transportation · United States

Medium risk. 3 critical or high findings in SSL/TLS, Security headers and 1 other check.

Security score

69/100

Risk levelMedium

0–100, higher is better. How it is calculated

Ames Ford Lincoln operates as a regional automobile dealership specializing in new and used Ford vehicles, serving Ames, Iowa, and surrounding areas including Ankeny, Marshalltown, and Des Moines. The website presents a professional and consistent brand image aligned with Ford dealership standards, targeting local car buyers. The business model focuses on vehicle sales and related services, positioning itself as a prominent local dealership in the transportation and retail sectors. Technically, the website leverages the DealerOn platform with Bootstrap and FontAwesome for UI components, and includes tracking scripts such as CrazyEgg for analytics and user behavior insights. The site demonstrates moderate performance and good mobile optimization, though accessibility features are basic. SEO practices are adequately implemented with proper meta tags and Open Graph data. From a security perspective, the site lacks visible security headers and explicit privacy or cookie policies, which are critical for compliance and user trust. The absence of WHOIS registration data raises concerns about domain legitimacy and ownership transparency. No WAF or blocking mechanisms were detected, and the site content is accessible without restrictions. No adult or questionable content is present, making the site safe for general audiences. Overall, the website is functional and professionally presented but requires improvements in security posture, privacy compliance, and domain registration transparency to enhance trustworthiness and regulatory adherence.

Scanned

NIS2 and GDPR posture

GDPR outside view
73/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

3 findings rated critical or high. Fix these first.

  1. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

  2. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  3. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

Need hands-on remediation? Email guard@offseq.com

Keep watching amesford.com

This scan found 25 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

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Recommended

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
57
Security headers
40
Email security
70
DNS health
75
Network security
100
GDPR outside view
73
Average
69

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Ames Ford Lincoln holds a strong local market position as a Ford dealership in Iowa, focusing on new and used vehicle sales. The business targets consumers in Ames and nearby cities, leveraging Ford's brand recognition. Revenue streams likely include vehicle sales, financing, and service offerings. The website's use of DealerOn platform indicates integration with automotive retail technology solutions. The absence of detailed corporate information or parent company data suggests an independent or locally owned dealership. The marketing ecosystem includes tracking and analytics tools but lacks comprehensive privacy disclosures, which may impact customer trust and compliance. Strategic partnerships or subsidiaries are not evident from the data.

Security posture

The current security maturity level is moderate but with notable gaps. The website uses HTTPS (implied by URL) but lacks explicit security headers such as Content-Security-Policy, X-Frame-Options, and others that mitigate common web threats. No evidence of vulnerability disclosures, incident response contacts, or security policies were found, indicating limited transparency in security governance. The use of third-party scripts like CrazyEgg introduces potential risk vectors if not regularly audited. Compliance with GDPR or similar regulations is not demonstrated due to missing privacy and cookie policies. Incident response readiness and security culture indicators are not visible, suggesting room for improvement in organizational security practices.

Recommendations

  1. Implement comprehensive privacy and cookie policies with clear user consent mechanisms to improve compliance and trust.
  2. Add and configure essential security headers (CSP, X-Frame-Options, X-XSS-Protection) to enhance protection against common web attacks.
  3. Verify and update WHOIS domain registration information to ensure transparency and legitimacy.
  4. Establish and publish incident response procedures and security contact channels to improve security posture and customer confidence.
  5. Conduct regular security audits of third-party scripts and platform components to identify and mitigate vulnerabilities.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Ames Ford Lincoln
Description
Ames Ford is serving Ames IA, Ankeny, Marshalltown, and Des Moines, and is one of the most prominent Ford dealerships in IA, where the customer is the priority.
Key services
New car sales, Used car sales, Ford vehicle performance services
Content quality
good
Branding
consistent

Technology

Stack
JavaScript, Bootstrap 3.4.7, FontAwesome, DealerOn platform scripts
Frameworks
Bootstrap
Platforms
DealerOn
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
50/100

Analytics and tracking

Services
CrazyEgg
Tracking level
moderate
Privacy practices
poor

Advertising

Ad networks
CrazyEgg
Tracking pixels
CrazyEgg
Marketing tools
DealerOn personalization.js
Transparency
basic

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
moderate

Key observations

  1. Website is accessible with full content and no blocking detected.
  2. No WHOIS registration data available, domain may be unregistered or expired.
  3. No privacy, cookie, or terms of service policies found on site.
  4. No explicit contact emails or phone numbers found in provided content.
  5. Uses DealerOn platform and includes tracking scripts from CrazyEgg.
  6. Content is focused on automobile dealership services in Ames, Iowa.
  7. No adult or questionable content detected.
  8. Security headers and policies are not evident in provided data.
Technical notes

Notes

The website is built on a stable technology stack including Bootstrap 3.4.7 and FontAwesome for UI, integrated with the DealerOn automotive platform. Performance is moderate with preloading of fonts and scripts to optimize loading times. Mobile optimization is good, ensuring usability across devices. However, accessibility features are basic and could be enhanced for compliance with standards such as WCAG. SEO is well addressed with meta tags and Open Graph data. The absence of CMS identification suggests a custom or proprietary platform. Hosting provider details are not discernible from the data. Technical risks include reliance on third-party scripts without visible security controls and lack of security headers.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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