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Security report for ahlsell.dk

Ahlsell · Retail · Denmark

Medium risk. 4 critical or high findings in Security headers and SSL/TLS.

Security score

74/100

Risk levelMedium

0–100, higher is better. How it is calculated

Ahlsell is a large Danish retail company specializing in providing innovative and digital solutions along with a comprehensive assortment of professional products, targeting professionals in construction, installation, and industrial sectors. The website reflects a mature digital presence with a focus on user experience and compliance, featuring a detailed cookie consent mechanism and integration with major analytics and marketing platforms. Technically, the site employs modern JavaScript frameworks, notably Vue.js, and is hosted behind Cloudflare, ensuring good performance and security. Security posture is strong with HTTPS enforced and cookie management aligned with GDPR, although explicit security policies and incident response contacts are not visible. Overall, the site presents a professional and trustworthy business front with room for improvement in transparency around security and contact information.

Scanned

NIS2 and GDPR posture

GDPR outside view
88/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

4 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  2. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

Need hands-on remediation? Email guard@offseq.com

Keep watching ahlsell.dk

This scan found 20 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
77
Security headers
15
Email security
80
DNS health
85
Network security
100
GDPR outside view
88
Average
74

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Ahlsell holds a leading market position in Denmark's professional retail sector, offering a broad product range and digital services to business customers. The company leverages partnerships with major marketing and analytics providers such as Google, HubSpot, LinkedIn, and Facebook to optimize customer engagement and advertising. The business model is B2B focused, with physical stores complementing online offerings. The website's content and structure support a professional audience, emphasizing quality and innovation. Absence of detailed WHOIS data suggests privacy protection, which is typical for commercial entities. No direct contact details or terms of service were found, indicating potential areas for enhanced customer support and legal transparency.

Security posture

The website demonstrates a solid security foundation with HTTPS enforced and use of secure cookies. The cookie consent banner is comprehensive, providing granular control and transparency about data collection and third-party services. However, explicit security headers beyond HTTPS are not confirmed in the provided data, and no dedicated security or incident response pages are present. The absence of a security.txt file or direct security contact channels limits the site's readiness for vulnerability disclosure and incident management. No vulnerabilities or exposed sensitive data were detected in the HTML content. Overall, the security posture is good but could benefit from enhanced security policy visibility and incident response mechanisms.

Recommendations

  1. Publish a dedicated security policy and incident response page with clear contact information.
  2. Implement and verify comprehensive security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options.
  3. Add a security.txt file to facilitate responsible vulnerability disclosure.
  4. Enhance transparency by providing clear business contact emails and phone numbers on the website.
  5. Regularly audit third-party scripts and cookies to ensure ongoing compliance and security.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Ahlsell
Description
Hos Ahlsell får du innovative og digitale løsninger og et komplet sortiment af høj kvalitet. Se vores 396.000 varenumre eller besøg en af vores butikker.
Key services
Innovative and digital solutions, Complete product assortment, Physical stores
Content quality
good
Branding
consistent

Technology

Stack
JavaScript, Google Tag Manager, Cloudflare (cookie service and CDN), CookieInformation.com (cookie consent management)
Frameworks
Vue.js
Performance
moderate
Mobile
good
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Cookie consent with granular controls
  • No exposed sensitive data in HTML
  • Use of secure session cookies

Analytics and tracking

Services
Google Analytics, HubSpot
Tracking level
extensive
Privacy practices
good

Advertising

Ad networks
Google Marketing Platform, LinkedIn, Facebook
Tracking pixels
HubSpot, Raptor Services
Marketing tools
HubSpot
Transparency
good

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high

Key observations

  1. Website is fully accessible with no blocking or WAF challenge
  2. Comprehensive cookie consent mechanism with detailed categories and third-party disclosures
  3. No explicit contact emails or phone numbers found in provided content
  4. No visible terms of service or security policy pages detected
  5. Use of modern web technologies and good mobile optimization
  6. Strong privacy compliance with GDPR-aligned cookie management
  7. WHOIS data unavailable, likely due to privacy protection or registry restrictions
Technical notes

Notes

The website uses a modern JavaScript framework (Vue.js) and integrates with Google Tag Manager and various marketing and analytics platforms. Hosting is via Cloudflare, providing CDN and security benefits. The site is mobile-optimized and accessible, with good SEO practices including meta tags and Open Graph data. Cookie consent is managed by a specialized third-party service, ensuring GDPR compliance. Performance is moderate, with preloading of critical CSS and JS assets. No CMS is explicitly detected, suggesting a custom or proprietary solution. Overall, the technical infrastructure is robust and supports the business needs effectively.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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